You’ve got as far as the PPC Executive interview, so you’ve ticked off some of the necessary boxes. but how can you prepare to shine in the interview?
1 Get your Google Adwords Certification
If you haven’t already, of course; proof of the pudding and all that. Besides, the exam is a combination of the wider PPC model as well as specific hands-on topics, as your interview will be.
2 What features of Adwords excite you?
Which have the most potential for a company like the one you’re interviewing at - sitelink extensions? Dynamic Keywords?